Custom Automation Future-Proofs Industry
Standard solutions are no longer sufficient as production lines become increasingly complex. According to Jonas Persson at Shape Process Automation EMEA, today’s industry requires customized automation solutions where the entire production system is optimized.
“Innovation is a crucial factor for industrial companies’ competitiveness,” he says.
Industrial production environments are becoming more advanced due to increasing demands for capacity, quality, and flexibility. According to Jonas Persson, President of Shape Process Automation EMEA, automation is no longer just a tool for efficiency – it is a strategic investment for long-term competitiveness.
“The key is to develop solutions tailored to each customer’s production challenges. We create solutions based on the customer’s processes and goals – not from a predefined product. By optimizing the entire production flow, we can ensure that the solution works both today and in the future,” he explains.
A Strategic Partner in Production
Shape Process Automation works closely with its customers throughout the entire project lifecycle – from concept and simulation to final installation and commissioning. Persson describes the company as a strategic partner rather than a supplier and notes that automation today is about much more than individual machines or robots.
“Our work begins with understanding the customer’s production, identifying bottlenecks, and developing a solution that creates real business value. This may involve integrating multiple processes into one cohesive production line where automation, robotics, and control systems work together to optimize the entire flow.”
Simulation Drives Better Decisions
An important part of the company’s approach is its dedicated innovation and simulation department. Through digital simulation, production solutions can be tested and optimized before they are built, making it possible to analyze capacity, identify risks, and adjust the solution at an early stage. This enables customers to make more confident investment decisions.
Jonas Persson emphasizes that simulation is not only used during pre-studies but follows the project throughout the entire development process.
“In an industry where technological development is moving rapidly, innovation becomes essential for competitiveness. Ultimately, it is about creating robust systems that strengthen the customer’s business over time.”
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Facts
Shape Process Automation EMEA AB is a leading supplier of advanced and customized automation solutions for industry. The company develops complete production systems that combine automation, robotics, and digital simulation to optimize complex manufacturing processes. With innovation as a core driving force, they help industrial companies strengthen their global competitiveness.
This is a paid partnership with Dagens Industri.
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